Mt. Olive, NJ, November 20, 2015
TMP Direct —an SP Express Company— announces their most recent partnership with Ainsworth Pet Nutrition, LLC, a company rich in history bringing expertise to the pet nutrition space for over 80 years. Ainsworth Pet Nutrition, LLC retained TMP Direct to provide complete inbound contact center support, as well as crisis management.
Ainsworth Pet Nutrition, is a family owned company founded by George Ainsworth Lang whose commitment to safety and quality since 1933 has served as the foundational core of the company’s culture and ethics. Ainsworth’s stated goal is to change the way consumers shop for high quality pet food. The company’s portfolio of products includes the Rachael Ray™ Nutrish® line of pet food as well as certain higher end, retailer-specific lines of pet food.
As a small, family owned business, Ainsworth Pet Nutrition traditionally kept all business processes in-house. However, as the company reached new levels of success, catalyzing growth, their incoming customer care call volume exceeded their internal capabilities and the necessity for external resources became apparent. TMP Direct now manages their entire inbound customer care program.
“Due to rapid growth in our consumer contacts, and the anticipated growth of our Nutrish® product line, we made the strategic decision to partner with TMP Direct to make certain our customer support services remained timely and responsive. The partnership with TMP Direct is proving to be the ideal solution for Ainsworth.” said Jace Wallace, Consumer Care Manager of Ainsworth Pet Nutrition, LLC.
About Ainsworth Pet Nutrition
Ainsworth Pet Nutrition is a fifth generation, primarily family-owned and operated company named after one of the company founders, George Ainsworth Lang. The company is focused entirely on pets, and has a stated goal of changing the way consumers shop for Super Premium pet food. Indeed, Ainsworth’s mantra is “Pet Store Quality. Supermarket Easy.” The company makes multiple brands and types of dog and cat food, including the Rachael Ray™ Nutrish® line of dog and cat foods and certain Super Premium retailer specific brands. Ainsworth Pet Nutrition is committed to food safety, and manufactures all of its dry pet food in the United States using high quality ingredients that can be traced throughout the entire supply chain. To learn more, visit www.ainsworthpets.com.
About TMP Direct
Founded in 1986, TMP Direct is a premier provider of customer experience solutions including sales support and customer care services. Headquartered in New Jersey, United States, TMP has contact centers and virtual agent networks in five states. TMP Direct helps clients nurture, support and manage customer relationships through creative training practices and innovative technologies that result in unique and highly personalized customer interactions.